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Logo & Icon Guidelines

Looking to incorporate Google Wifi branding into your campaigns? We’ve created these guidelines just for you. Please be sure to review prior to creating your marketing creatives.

    Product Logos

    Below are the 3 approved version of Google Wifi lockups:

    Version 1 includes the Super G, the product name and descriptor line.
    Version 2 includes the product name, followed by a product descriptor line.
    Version 3 includes the product name alone. This version comes in four versions.

    Logo Usage

    Version 1

    This is the preferred version to use in most placements.

    To preserve the integrity and visual impact of the Google Wifi logo, always maintain adequate clear space around it.

    Version 2

    This is generally used for horizontal placements, and you should always aim to add the Super G in within the placement in a way that complements this lockup (i.e. lockup and G surrounding device imagery).

    To preserve the integrity and visual impact of the Google Wifi logo, always maintain adequate clear space around it.

    Version 3

    This version is mostly used in video end sequences.

    To preserve the integrity and visual impact of the Google Wifi logo, always maintain adequate clear space around it.


    Dos and Don’ts

    Don't
    Place the lockup into another shape.
    Don't
    Alter the spacing of lockup elements.
    Don't
    Remove elements of the lockup.
    Don't
    Move the alignment of the lockup elements.
    Don't
    Alter the color of the lockup.
    Don't
    Tilt the lockup.

    Copy Guidelines

    Enjoy Wi-Fi throughout your home, on your devices. Google Wifi is a home Wi-Fi solution that works with your modem and Internet Provider, so you can stream, download and share without missing a beat.

    The spelling of our product name is Google Wifi but when talking about the Signal, the correct spelling is Wi-Fi. Except in technical materials, we should not use the terminology “mesh network.”

    When referring to the product:

    Introducing Google Wifi

    Google Wifi point(s)

    Do

    When referring to the signal:

    Wi-Fi system

    Connected system

    Do